124 S Bowling Green Way
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- 8006 Blackburn Avenue
The sale of 124 S Bowling Green Way reflects how owner-user positioning and long-term land value optionality can drive competitive outcomes in one of the Westside’s most supply-constrained residential neighborhoods. The Brentwood triplex closed over the asking price in 21 days, underscoring buyer demand for assets that combine immediate livability with future redevelopment potential.
Background
124 S Bowling Green Way is a triplex located in the heart of Brentwood, positioned south of Sunset Blvd within a predominantly residential pocket characterized by multi-million-dollar single-family homes. The property sits on an approx. 7,406 SF lot and benefits from a quiet streetscape while remaining closely connected to the broader Westside.
The location places 124 S Bowling Green Way within minutes of Brentwood Village, San Vicente Blvd, Montana Ave retail and dining, the 405 Freeway, UCLA, Brentwood School, and the Brentwood Country Mart. The surrounding area is further supported by major employment centers in Westwood, including office and institutional uses tied to the tech, professional services, and medical sectors.
Given its scale, zoning context, and neighborhood composition, the property appealed less as a yield-driven investment and more as an owner-user asset offering long-term control of land in a low-turnover Brentwood location.
Ownership sought a clean exit while market conditions continued to support pricing for small residential assets with development optionality and strong long-term appreciation characteristics.
Challenge
In Brentwood, small multifamily assets often attract interest, but execution hinges on framing the opportunity correctly. Buyer pools differ materially depending on whether an asset is positioned as an income play or as a long-term ownership and land value opportunity.
The challenge was to ensure 124 S Bowling Green Way was evaluated by buyers who understood its flexibility: the ability to occupy the property, improve or reconfigure it over time, or ultimately sell the site into a stronger land market as values continued to appreciate south of Sunset Blvd.
The strategy focused on clarity rather than complexity, emphasizing optionality across multiple ownership paths rather than near-term income metrics.
Result
Interest in 124 S Bowling Green Way was driven by buyers evaluating the property as an owner-user opportunity with long-term land value upside. The ability to live in the asset, pursue improvements at a measured pace, or hold the site for future redevelopment appealed to a buyer pool focused on flexibility and capital preservation rather than immediate yield.
Within 1 week, 6 offers were generated, reflecting strong demand for small residential assets in Brentwood that offer both immediate use and future optionality. An over-asking offer was selected and taken non-contingent shortly thereafter.
Escrow closed 21 days later at a purchase price of $2,547,000. From engagement to close, the transaction was completed in approx. 45 days. The outcome reflected the premium buyers place on controlling land in Brentwood and the value of assets that combine livability, flexibility, and long-term appreciation potential.
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